Top 5 CRO Apps to Boost your Shopify Brand

Shopify is a platform that has provided a lot of ease to many brands to run their businesses which are profitable and scalable. With the rising competition in eCommerce space, the need to keep up with the pace is extremely important.

A simple and straight forward eCommerce business tactics aren't enough for today’s world, hence, a catalyst is required to enhance the business growth in multiple ways and it can be achieved by using CRO apps.

Shopify has got various CRO apps as per the needs and requirement to a business. CRO is a space that shouldn't be looked down and the real power of conversions and growth is evidently seen when the right CRO app is being used by a brand at the right time!

What is CRO in eCommerce?

Ecom CRO = E-commerce Conversion Rate Optimization. CRO is about making an online store easier to use so that more visitors actually buy something or take action like adding to cart, signing up, or finishing checkout.

In simpler terms: You already get traffic to your store. CRO helps you get more sales out of the same traffic.

Average Conversion Rate

The average eCommerce conversion rate (also called conversion ratio) is usually around 2% to 3% globally.

That means out of every 100 visitors to an online store, about 2–3 end up making a purchase.

Some benchmarks (they vary by industry and region):

• Low-performing stores: <1%
• Average stores: 2–3%
• High-performing stores: 5%+
• Top brands / optimized stores: 10% or more

Why eCommerce CRO Matters?

1. More sales without more traffic

Instead of spending extra on ads, CRO helps you make the most of the visitors you already have.

Example: If your store converts at 2% and you lift it to 3%, that’s a 50% increase in sales with the same traffic.

2. Better customer experience (CX)

CRO focuses on removing friction, faster checkout, clearer product info, smoother navigation making shopping easier and enjoyable.

3. Higher revenue & profits

Even small tweaks (like improving product images or simplifying checkout) can create significant revenue growth over time.

4. Stronger brand trust

Optimized stores with clear policies, reviews, and smooth UX feel more trustworthy, leading to repeat customers.

Top 6 CRO Apps for Your Shopify Brand

1. Yotpo 

Yotpo collects and display product reviews and ratings to showcase social proof and build trust.**

Features

• Automate review collection via email & SMS
• Smart filters + eye-catching review displays
• Boost visibility with Google Seller Ratings & Shoppable Ads
• Customizable review widgets (carousels, AI summaries, etc.)
• Sync reviews across platforms (TikTok, Walmart, etc.)

Pricing:

• Free: up to 50 orders/month
• Starter: $15/month
• Pro: $119/month

App Rating: ⭐ 4.8 (4,500+ reviews and 92% are 5 stars)

2. Avada SEO Image Optimizer 

Avada a robust Shopify app combining image optimization and full SEO support covering everything from page speed boosts to technical SEO enhancements.

Features:

• Image tools: one-click optimization, compression, resizing, ALT text, file naming, lazy loading, preload features
• SEO tools: page speed booster, AI-powered SEO audits, meta tags, broken link detection, 404 pages, redirects, breadcrumbs, URL optimization
• Monitoring & reporting: SEO scoring, audits, analytics, insights, competitor/keyword analysis, traffic metrics
• Integrations: works in Shopify admin, supports multiple languages, integrates with Google Search Console, Shopify Flow, Judge.me, SEO-On, core web vitals tools

Pricing

• Free: Includes up to 100 image optimizations, basic speed booster, alt optimize, meta tags, site audit, structured data, other essential SEO tools.
• Pro – $34.95/month with 7-day free trial
• Enterprise – $99/month headless support, 24/7 expert assistance with 7-day free trial

App Rating: ⭐ 4.9 (3,799 reviews and 95% are 5 stars)

3. ReConvert Upsell & Cross Sell! 

ReConvert is a powerful Shopify app to inject upsell, cross-sell, and personalized offers into the checkout journey.

What it offers: Post-purchase upsell and cross-sell funnels, one-click offers on thank you pages, checkout upsells, AI recommendations, analytics, A/B testing.

Features:

• Drag-and-drop funnel builder
• AI-powered product recommendations
• Advanced analytics and customer segmentation
• 24/7 live chat support

Pricing:

• Free (for development stores)
• Basic: $4.99/month (up to 49 orders)
• Premium: $9.99/month (up to 99 orders)
• Premium Pro: $19.99/month (up to 199 orders)

App Rating: ⭐ 4.8 (2,560+ reviews and 95% are 5 stars)

4. Debutify 

Debutify is a premium Shopify theme packed with built-in conversion-boosting features multiple presets, add-ons, and seamless customizations to help stores scale faster without relying on many separate apps.

What it offers: A conversion-optimized Shopify theme with built-in CRO tools and a paired reviews app

Features:

• 70+ AI-powered widgets (upsell in cart, announcement bar, etc.)
• Fast performance
• No coding required
• Built-in review collection tools

Pricing (Reviews app part):

• Free: 50 email requests/month
• Growth: $19/month with 30 days free trial
• Pro: $39/month with 30 days free trial

App Rating: ⭐ 4.2

5. EcoCart 

EcoCart enables Shopify merchants to offer customers carbon-neutral orders at checkout, along with shipping protection, cashback-like features, and branded post-purchase experiences all aimed at building trust and promoting sustainability.

What it offers: Carbon-neutral orders, boosts cart appeal with sustainable messaging and offset calculations.

Features:

• Shipping protection, rewards & climate impact in one checkout
• Showcase sustainability (impact counters, pop-ups, banners, pages)
• Track sustainability & claims metrics in portal
• Customizable claims for customers & team needs
• White-labeled post-purchase (emails, claims, cashback codes)
• Multi-language support

Pricing: Free to install

App Rating: ⭐ 4.7 (106 reviews and 95% are 5 stars)

Conclusion

Prioritizing eCommerce CRO is key to unlocking higher sales and sustainable growth. By using the right Shopify apps, you can enhance user experience, streamline store operations, and implement smart marketing strategies that directly boost conversions.

From faster site performance to smoother navigation and engaging customer journeys, these tools help build trust and maximize revenue potential.

Ultimately, investing in the right CRO-focused apps strengthens your brand’s profitability and sets the foundation for long-term success in today’s competitive eCommerce market.

To know more about the CRO Hacks to boost your Bundle sales, check out this blog here!